Ideas are easy.
Deciding is the hard part.

Variations on demand: Ask for twenty more takes on the same brief, ten deliberately terrible ones to break the pattern, or the version a competitor would ship. Volume is what makes the good idea findable, and AI produces volume without the room getting tired.

Mind maps of the problem space: Before solutions, map the problem: causes, constraints, audiences, and adjacent jobs. A mind map built from one prompt gives you branches to push against, which is far more productive than staring at an empty frame.

Frameworks that force new angles: Work in Crazy Eights, SCAMPER, How Might We, Six Thinking Hats, or your own method. With 200-plus frameworks built in, the AI can lay the structure out and you fill it, or you can ignore structure entirely and just scatter cards.

Nothing is thrown away: Discarded ideas stay on the canvas in their own region rather than being deleted. The third-best idea from March is often the right answer in September, and on an infinite canvas there is no reason to lose it.

Cluster with AI or by hand: Drag related cards together, or ask the AI to read the whole board, group the output into themes, and name each one. Naming a cluster is where the actual insight tends to appear, because it forces you to say what a set of ideas has in common.

Criteria written down before you choose: Put the criteria on the canvas as cards: effort, reach, confidence, strategic fit, whatever the decision genuinely turns on. Deciding what good looks like before you look at your favourite idea is the single biggest upgrade to any selection process.

Score the shortlist in the open: Score each surviving idea against each criterion right next to it. The scores are not the decision, but they make the disagreement specific, which is how a room stops arguing about taste and starts arguing about assumptions.

AI that will argue with you: Ask it to make the strongest case against the idea you like, to find what two clusters have in common, or to flag which shortlisted ideas depend on the same untested assumption. It has the whole board in context, so the critique is about your ideas.

Prototype on the same canvas: Sketch the screen, storyboard the ad, mock the landing page copy, or write the one-page brief right beside the idea it came from. An idea nobody can picture loses to an idea somebody drew, every time.

Reference and research in place: Drag in PDFs, articles, screenshots, and images, and grab frames from YouTube or Vimeo. The evidence for a claim sits next to the claim, so the board survives being read by someone who was not in the room.

Write beside the board: The built-in document editor sits next to the canvas, so the brief, the test plan, or the proposal is written with the ideas visible rather than reconstructed from memory in a separate tool.

The plan lives with the idea: Turn the winner into milestones, owners, and a first test on the same canvas, with the rejected alternatives one scroll away. A plan that carries its own reasoning is far harder to quietly abandon.

View-only links for stakeholders: Send a link and anyone opens the full board in a browser with no account. Showing the options you rejected and why is usually more persuasive than presenting the survivor on its own.

Ideate together: Teammates work on the same canvas, so a shared decision has one board rather than four people's notes. Anyone a paid member invites to a board joins free today.

Export for the deck: Export the board as a high-quality image or PDF when the decision has to travel into a slide, a doc, or a stakeholder review that is happening somewhere else.