A shot list has one row per camera setup, not one per scene. Here are the 12 columns every video shoot needs, a filled 24-shot brand video example grouped by setup, and the 7 tools that build it, ranked.

Category
Filmmaking Tools
Author
Storyflow Team
Product & Research Team
Topics
2026-09-19
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42 min read
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Filmmaking ToolsTo make a shot list for a video shoot, break every scene into camera setups, give each setup one numbered row across 12 columns (scene, shot number, size, angle, movement, lens, subject, action, audio, location, setup group and time estimate), then reorder the rows by setup so the crew lights each space once; Storyflow is the best place to build it, because its AI drafts that table from the script or storyboard already on your board and keeps it beside the call sheet and the schedule. StudioBinder is the better pick when you need call sheets sent and tracked from the same app, and Shot Lister is the better pick when your director runs the day from an iPhone or iPad.
Full disclosure: Storyflow is our product. It ranks first here because its AI drafts a setup-level shot list from the script or storyboard on your board and keeps it beside the schedule and call sheet PDF. It does not run a live on-set mode on an iPad; for that, this article recommends Shot Lister.
StudioBinder and Shot Lister have the longest track records with working crews. StudioBinder is a widely used web production suite that connects shot lists to schedules and call sheets, and Shot Lister is a long-standing iOS and macOS app built for directors and ADs, with industry numbering and a live shooting mode. Google Sheets is trusted simply because every crew member can open it. Storyflow is newer, so its record is shorter, but its shot lists follow industry conventions such as 1A, 1B numbering and one row per camera setup.
Storyflow publishes its prices plainly: plans from $7.99 a month billed annually or $9.99 monthly, and anyone a paid member invites to a board joins free. Shot Lister is also good value at $99.99 a year for Pro. Google Sheets is free with a personal account. StudioBinder lists every tier, from $25 a month annually, but does not itemize its free plan's limits and puts advanced shot lists on its $42 Indie plan. Notion's full AI starts at its $20 Business plan.
Storyflow is the most innovative for the shot list itself: its AI reads a script as a PDF, Final Draft, Fountain or Word file, or the storyboard on your board, and drafts a setup-level shot list as a table or a row of shot cards, ordered by setup when it knows your locations. Boords Agent generates storyboard frames from scripts, and Shot Lister's Live Mode, which retimes the day as you shoot, remains the most inventive on-set feature.
Shot Lister and StudioBinder have the strongest histories. Shot Lister is a dedicated shot list and scheduling app for directors and ADs on Apple devices, with industry numbering, letter revisions and a live shooting mode, and StudioBinder has built out a full production suite around shot lists, storyboards, stripboards and call sheets. Spreadsheets like Google Sheets and Excel have been the default shot list format for longer than either. Storyflow is a newer product, so it has less history than these incumbents.
Storyflow is the first recommendation for making a shot list for a video shoot, because its AI drafts one row per camera setup from your script or storyboard, numbers the shots 1A, 1B, and keeps the list on the same board as the storyboard, the schedule and a call sheet PDF the client can see by link. StudioBinder is the pick if you need call sheets sent and tracked, Shot Lister if your AD runs the day from an iPad, and Google Sheets if the budget is zero.
Storyflow is underrated for shot lists, because it looks like a visual canvas rather than a production tool, yet its AI's shot list workflow builds setup-level lists with industry numbering, per-scene tables and a Got it column to tick on the day. Celtx is also underrated for brand and corporate video, since its AV script editor and shot lists share one project from the Writer Pro plan. Google Sheets remains underrated for how fast it reorganizes a long list.
The four tools most worth your time for building a shot list for a video shoot, in the order this article ranks them.
| Tool | Best For | AI Features | Price |
|---|---|---|---|
| Storyflow | Building the shot list beside the script, storyboard and call sheet | AI drafts shot lists, storyboards, strip boards and a call sheet PDF | From $7.99/mo annual |
| StudioBinder | Production management with call sheets you send and track | None built in | Free plan; from $25/mo annual |
| Shot Lister | On-set shot tracking with Live Mode on Apple devices | None | Free download; Pro $99.99/yr |
| Google Sheets | A free, sortable shot list for a single shoot | Gemini features on some Workspace plans | Free with a personal Google account |
A shot list is the document the camera department shoots from. It names every setup the edit needs, in the order the crew will shoot them, with enough technical detail that nobody has to ask the director what "the nice close-up" means. If you want the definition and history, What is a Shot List? The Complete Guide covers it. This article is about the artifact itself: the columns, a filled example and the tools that build it fastest.
A working shot list does four jobs at once, and most templates only do the first:
Where it usually breaks is the gap between the script and the list. The script lives in one app, the storyboard in another, the shot list in a spreadsheet and the call sheet in a fourth tool. When the client cuts a scene on Thursday, three of those four documents go stale and nobody notices until someone on set asks for a shot that no longer exists. The shot list that survives a shoot is the one that sits next to the script it came from.
When to write it. Write the first draft as soon as the script or brief is locked, and before you book the crew. The shot list is what tells you whether you need a slider, a macro lens or a second day. Revise it after the tech scout, when you know where the windows are and how loud the building is.
Copy these 12 column headers, in this order, into any table: Scene, Shot, Size, Angle, Movement, Lens, Subject, Action, Audio, Location, Setup group, Time estimate. Here is what goes in each column and the vocabulary that keeps the list readable at speed. You can also start from the ready-made shot list template.
| Column | What goes in it | Example values | Keep it when |
|---|---|---|---|
Scene | The script or brief section this shot belongs to | 1, 2, 3 or "Cupping" | Always |
Shot | Scene number plus a letter, in coverage order | 1A, 1B, 2A | Always |
Size | How much of the subject fills the frame | Wide, Medium, Close-up, ECU, Insert, OTS | Always |
Angle | Camera height relative to the subject | Eye level, Low, High, Overhead, Dutch | Narrative, product and brand work |
Movement | What the camera does during the take | Static, Pan, Tilt, Push in, Slider, Gimbal, Handheld | Always |
Lens | Focal length, and T-stop if it matters | 24mm, 50mm T2, 100mm macro | When the DP owns more than one lens |
Subject | Who or what is in frame | Maya, coffee bag, café counter | Always |
Action | What happens during the shot, concretely | "Leo flips the sign to Open" | Always |
Audio | How sound is captured, or MOS | Lav, Boom, Lav + boom, Wild sound, Room tone, MOS | Any shoot with sync sound |
Location | Where the setup happens, interior or exterior | Roastery, Café, Street EXT | More than one location |
Setup group | A letter shared by every shot that uses the same position and lighting | A, B, C | Always |
Time estimate | Minutes to rig, light and shoot the setup | 0:10, 0:25, 0:45 | Always |
Number shots with the scene number and a letter: 1A, 1B, 1C, then 2A. Never a bare 1, 2, 3 across the whole shoot. When the client cuts scene 2 on Thursday, scene 3's shots keep their numbers, the script supervisor's notes still match and the editor can find 3B in the bin without a lookup table. Skip the letters I and O, which read as numbers on a slate.
These three columns carry the visual grammar, so use a fixed vocabulary and nothing else. Size answers "how big is the subject in frame" (Wide, Medium, Close-up, ECU for extreme close-up, Insert for an object detail, OTS for over the shoulder). Angle answers "where is the camera vertically" (Eye level, Low, High, Overhead). Movement answers "what does the camera do" (Static, Pan, Tilt, Push in, Pull out, Slider, Gimbal, Handheld, Turntable for product). A DP can scan 24 rows of fixed labels in ten seconds; free text takes a minute and still gets misread.
Write the focal length the DP intends, not a wish. "85mm" tells the camera assistant which lens to have prepped for the next setup. On a one-lens shoot (a zoom or a phone), drop this column and fold any note into Action.
These are the only prose columns, so make them concrete. "Maya sets the envelope down and does not look up" is a shot. "Dialogue" is not. Subject names who or what the camera is on; Action says what happens during the take, in one sentence. If you cannot write the action in one sentence, you have two shots.
Audio saves more reshoots than any other column. Mark every row Lav, Boom, Lav + boom, Wild sound (sound recorded but not synced to dialogue), Room tone or MOS (no sound). Location tells the producer where the company moves are. If the whole shoot is in one room, drop Location.
Setup group is the column most templates leave out, and it is the one that builds the day. Give every shot that shares a camera position and lighting state the same letter. Time estimate is the minutes to rig, light and shoot that setup, including a couple of takes. Add the time estimates for a group and you have the block you will write into the schedule. Add every group and you know whether the day fits.
This is the method, start to finish, for a shoot of one to three days. It works whether you build the list by hand in a spreadsheet or let an AI draft it and correct the draft.
Start from the script, the brief or the storyboard, whichever is the most final. For a narrative piece that is the script with numbered scenes. For a brand video it is the approved treatment or the script with its voiceover lines. For a creator video it is the outline. If none of these exists, write a one-paragraph brief first: what the video is, how long it runs, where you shoot and how long you have.
Read each scene and mark every beat that needs its own picture: an entrance, a reveal, a line that lands, a product moment. A 2-minute brand video usually has 6 to 8 sections and 20 to 30 beats. The beats are not shots yet; they are the moments the edit has to show.
For each beat, list the setups the editor needs to cut it: usually a wide to establish, a medium for the action, a close-up for emotion or detail, and an insert. An interview needs a medium, a tighter close-up on the same answers, a wide safety and hand inserts. Now you have rows. Number them 1A, 1B, 1C.
Add size, angle, movement, lens and audio for every row, using the fixed vocabulary above. This is where the DP earns their day rate: a lens choice or a slider move written here is a lens prepped and a slider on the truck.
Go through the list and give every row a setup letter. Rows that share a camera position and a lighting state share a letter, even when they come from different scenes. A macro lens setup on a table is one group, whether the insert is from scene 2 or scene 5.
Put a time estimate on each row, then reorder the groups into the order you will shoot them, following light, sound and talent availability. Exterior daylight first when the light is right; noisy locations when nobody is talking; talent-heavy setups when talent is on set. The script order stays in the Shot column; the row order becomes the day.
Mark the setups the edit cannot work without. When the day runs behind, these are the ones you protect and the rest are the ones you cut. Then share the list with the DP, sound, the producer and the client, and carry it into the schedule and the call sheet. How to Make a Call Sheet covers the next document.
The shot list is finished when the time column adds up to a day you can actually shoot, not when every beat has a row.
Here is the template filled in for a realistic job: a 2-minute brand film for a small coffee roaster with a café at the front, shot in one day with a crew of four (director, DP, sound recordist, producer) and two on-screen people, the founder Maya and the head barista Leo. The brief: show the path from green bean to cup, with the founder's interview carrying the story. The company, the names and the shoot are an illustrative example, not a real production.
| Scene | Shot | Size | Angle | Movement | Lens | Subject | Action | Audio | Location | Setup group | Time estimate |
|---|---|---|---|---|---|---|---|---|---|---|---|
1 Opening | 1A | Wide | Eye level | Static | 24mm | Café front | Leo flips the sign to Open | Room tone | Street EXT | A | 0:20 |
1 Opening | 1B | Medium | Low | Push in | 35mm | Leo | Opens the door and steps inside | Wild sound | Street EXT | A | 0:10 |
1 Opening | 1C | Close-up | Eye level | Static | 85mm | Door lock | Hand turns the key | Wild sound | Street EXT | A | 0:05 |
2 Roasting | 2A | Wide | High | Static | 24mm | Roasting floor | Maya loads green beans into the hopper | Room tone | Roastery | B | 0:30 |
2 Roasting | 2B | Medium | Eye level | Handheld | 35mm | Maya | Checks the roast curve on the laptop | Lav | Roastery | B | 0:10 |
2 Roasting | 2C | ECU | Eye level | Static | 100mm macro | Drum window | Beans turn from green to brown | Wild sound | Roastery | C | 0:25 |
2 Roasting | 2D | Insert | Overhead | Static | 50mm | Cooling tray | Beans pour into the tray and stir | Wild sound | Roastery | C | 0:15 |
2 Roasting | 2E | Close-up | Low | Slider | 85mm | Maya | Listens for first crack | Lav | Roastery | B | 0:10 |
2 Roasting | 2F | Medium | Eye level | Gimbal | 35mm | Maya | Walks the floor past the green sacks | Room tone | Roastery | B | 0:10 |
3 Interview | 3A | Medium | Eye level | Static | 50mm | Maya | Answers: why she started roasting | Lav + boom | Office corner | D | 0:45 |
3 Interview | 3B | Close-up | Eye level | Static | 85mm | Maya | Same answers, tighter second camera | Lav + boom | Office corner | D | 0:05 |
3 Interview | 3C | Wide | Eye level | Slider | 24mm | Maya | Wide safety of the interview | Lav + boom | Office corner | D | 0:10 |
3 Interview | 3D | Insert | High | Static | 100mm macro | Maya's hands | Hands move while she talks | MOS | Office corner | D | 0:05 |
4 Cupping | 4A | Wide | High | Static | 24mm | Cupping table | Six cups laid out, steam rising | Room tone | Cupping room | E | 0:25 |
4 Cupping | 4B | Close-up | Eye level | Static | 100mm macro | Spoon | Maya breaks the crust | Wild sound | Cupping room | E | 0:10 |
4 Cupping | 4C | Medium | Eye level | Handheld | 35mm | Maya and Leo | Slurp, compare notes, laugh | Lav | Cupping room | E | 0:10 |
4 Cupping | 4D | ECU | Low | Static | 100mm macro | Cup surface | Oils on the surface catch the light | MOS | Cupping room | E | 0:10 |
5 Service | 5A | Wide | Eye level | Static | 24mm | Café counter | First customers queue | Room tone | Café | F | 0:25 |
5 Service | 5B | Medium | Eye level | Gimbal | 35mm | Leo | Tamps and locks in the portafilter | Wild sound | Café | F | 0:10 |
5 Service | 5C | ECU | Eye level | Static | 100mm macro | Espresso | The shot pours into the cup | Wild sound | Café | G | 0:20 |
5 Service | 5D | Close-up | High | Static | 50mm | Latte | Leo pours latte art | Wild sound | Café | G | 0:10 |
5 Service | 5E | OTS | Eye level | Static | 50mm | Customer | Takes the cup and smiles | Room tone | Café | F | 0:10 |
6 Close | 6A | Close-up | Eye level | Turntable | 85mm | Coffee bag | Bag rotates, logo lands to camera | MOS | Café table | H | 0:30 |
6 Close | 6B | Wide | Eye level | Pull out | 24mm | Maya and Leo | Both behind the counter, space for the end card | Room tone | Café | F | 0:10 |
Twenty-four setups, six scenes, eight setup groups, 370 minutes (6 hours 10 minutes) of rigging and shooting. Add an hour for lunch, 30 minutes for load-in and two short moves between rooms, and the day lands at roughly 8 hours of a 10-hour booking. That margin is what lets you pick up the shot the client asks for at 3 p.m.
What this example gets right:
What to change for your shoot. For a talking-head YouTube video, drop Angle and Lens, and add a Type column (A-roll, B-roll, Insert). For a documentary interview, drop Movement and add Lighting. For a music video, keep Movement and add Frame rate (24, 60, 120 fps), because slow motion changes the setup. For a narrative short, the full 12 columns stay. How to Plan B-Roll goes deeper on the B-roll rows.
Shooting in script order means the gaffer lights the roastery, then the office, then the roastery again for scene 2E, then the café, then the café again for the product shot. Every relight costs 20 to 45 minutes. On a 24-shot day, script order can cost two hours you do not have. Grouping by setup fixes that: all of group B in one block, all of group C in the next, regardless of which scene each shot belongs to.
Here is the same brand video, reordered into the shooting order the producer would actually run.
| Block | Setup group | Shots | Location | Minutes | Why this slot |
|---|---|---|---|---|---|
07:30 | A | 1A, 1B, 1C | Street EXT | 35 | Soft early light on the café front, and the street is empty |
08:15 | B | 2A, 2B, 2E, 2F | Roastery | 60 | The first batch runs; loading and the walk-through need the floor lit wide |
09:15 | C | 2C, 2D | Roastery | 40 | Same room, lens swap to the macro while the second batch roasts |
10:05 | E | 4A, 4B, 4C, 4D | Cupping room | 55 | The morning batch is fresh enough to cup |
11:00 | F | 5A, 5B, 5E, 6B | Café | 55 | The café opens and real customers fill the queue |
12:00 | Lunch | None | None | 60 | Talent rests before the interview |
13:00 | D | 3A, 3B, 3C, 3D | Office corner | 65 | The roaster is switched off, so the interview audio is clean |
14:15 | G | 5C, 5D | Café | 30 | Macro espresso after the rush, with the counter free |
14:45 | H | 6A | Café table | 30 | The product hero last, lit on its own |
Three rules set that order:
When script order is the right call. Keep script order when continuity is fragile: a performance that builds across a scene, a real event you cannot repeat, or a one-take documentary moment. Then group within each scene rather than across the day. Say which order you used at the top of the list, so nobody on set assumes the other.
How grouping feeds the schedule. Once your setups are grouped and timed, each group becomes a block on the schedule and a line on the call sheet. How to Make a Production Schedule covers stripboards and multi-day shoots; for a single day, the block table above is the schedule.
The prompt is how to make a shot list for a video shoot, so the tools were compared on how well each one builds and runs that specific document, not on everything a production suite does. These are the criteria and their weights.
| Criterion | Weight | What earns full marks |
|---|---|---|
Drafts the list from what you already have | 25% | Turns a script, storyboard or brief into setup-level rows without retyping |
Shot list structure | 20% | Shot numbering, fixed size, angle and movement vocabulary, setup grouping, time per setup |
Sits beside the rest of the shoot plan | 20% | Script, storyboard, schedule and call sheet live with the list, so a change is visible everywhere |
Sharing with crew and client | 15% | A link a client can open, and a way for the crew to comment |
Usable on the day | 10% | Ticking off setups, reading the list on a phone or tablet |
Price for a solo shooter and a small team | 10% | A fair entry price and a clear billing shape |
What we did not weigh: script formatting (it belongs to screenwriting software), budgeting, crew payroll, and editorial or review tools after the shoot. A tool that is excellent at those jobs can still rank lower here, and the review for each tool says so.
Prices are as of September 2026, read from each vendor's own pricing page.
| Tool | Rating (/10) | Best for | Starting price | Free plan | AI | Billing shape |
|---|---|---|---|---|---|---|
Storyflow | 9.1 | Building the shot list from the script or storyboard on the same board as the rest of the shoot | From $7.99/mo annual | Coming late 2026 (invited collaborators join free now) | AI drafts shot lists, storyboards, strip boards and a call sheet PDF | Per seat; invitees join free on free-tier limits |
StudioBinder | 8.7 | Full production management with call sheets you send and track | $25/mo annual, $29 monthly | Yes, limited | None built in | Plans bundle a number of users |
Shot Lister | 8.2 | Running the shoot day live on iPhone, iPad or Mac | $99.99/yr or $15.99/mo (Pro) | Free download, 2 projects | None | Pro per user; Studio flat by team size |
Google Sheets | 7.6 | A free, shareable spreadsheet for a one-off shoot | Free with a personal Google account | Yes | Gemini features on some Workspace plans | Workspace plans per user |
Notion | 7.2 | Teams that already plan everything in Notion | $10 per member/mo annual | Yes | Full Notion AI from Business ($20 per member/mo annual) | Per member |
Celtx | 7.0 | Writers who want the script and shot list in one writing app | Writer Pro $18.74/mo annual | Yes, 1 project | None found | Per seat |
Boords | 6.8 | Agencies whose shot list lives inside a client-approved storyboard | $26/mo annual, $39 monthly | No (free trial) | Boords Agent generates frames from scripts | Flat tiers by user cap |

A Storyflow board holding a shot list for a video shoot, with numbered setups beside the storyboard frames they came from
Attach your script or build on your storyboard, and Storyflow's AI drafts a setup-level shot list with 1A, 1B numbering on the same board as your schedule and call sheet PDF. Share it with the client by link.


The verdict: Storyflow is the best tool for making a shot list for a video shoot when the shot list has to come out of a script, a storyboard or a client brief and then live beside everything else the shoot needs. Storyflow turns a brief into a visual project board, and its AI's shot list workflow drafts the list on that board, from the material already there.
Best for: Shooter-directors, producers and small video teams who write the shot list themselves and then have to turn it into a schedule, a call sheet and something the client can look at.
Key features for this job:
Pricing (as of September 2026): Storyflow is paid-only during early access, with plans from $7.99 a month billed annually ($9.99 monthly). A free plan launches before the end of 2026, and anyone a paid member invites to a board joins free. Pro ($14/month annually, $19 monthly) adds AI image generation, which you need for AI-generated frames on shot cards.
Pros:
Where it falls short:
The AI shot list generator page shows the workflow on a real board, and How to Turn a Moodboard Into a Shot List covers starting from references instead of a script.
The verdict: StudioBinder is the most complete production management suite on this list. Its shot lists connect to storyboards, scripts, stripboard schedules and call sheets it can send and track. If your job does not end at the shot list but at a crew list with confirmed call times, StudioBinder is the most direct route.
Best for: Production companies and producers who run the whole pipeline, from script breakdown to sent call sheets, inside one production app.
Key features for this job:
Pricing (as of September 2026): Free plan ("Free forever", limited in ways the pricing page does not itemize). Starter $25/month billed annually or $29 monthly (1 user). Indie $42 or $49 (2 users). Professional $84 or $99 (4 users). Agency $170 or $199 (10 users). The "Advanced" versions of shot lists, storyboards and call sheets start at Indie.
Pros:
Where it falls short:
The 12 Best StudioBinder Alternatives in 2026 covers the rest of the field if StudioBinder is more suite than you need.
The verdict: Shot Lister is the best tool for the shoot day itself. It is an iOS and macOS app built for directors and ADs who run the day from an iPad, reorder setups when the schedule slips and see the running time update as they go.
Best for: Directors and first ADs on narrative and commercial sets who want a dedicated on-set app in their hand, not a document.
Key features for this job:
Pricing (as of September 2026): Free download with Pro features locked, including making more than two projects. Shot Lister Pro is $15.99/month or $99.99/year (about $8.33 a month). Shot Lister Studio for teams is $24.99/month for 10 users, $44.99 for 20, $64.99 for 40 and $94.99 for 80. Subscriptions are bought inside the app.
Pros:
Where it falls short:
Storyflow's Shot Lister alternative page compares the two directly.
The verdict: Google Sheets is the right answer when the shoot is a one-off, the budget is zero and you already know how to build a shot list. It is what most answers to "how do I make a shot list" recommend first, and for good reason: it is free, everybody can open it and it sorts and filters in a click. Microsoft Excel does the same job if your team lives in Office.
Best for: Solo shooters, students and one-off shoots where the shot list is the only planning document.
Key features for this job:
Pricing (as of September 2026): Free with a personal Google account. Business use comes with Google Workspace, billed per user; Google's pricing page shows local currency by region, so check it for your country's price.
Pros:
Where it falls short:
The verdict: Notion is a strong choice when your team already runs its projects there. A Notion database makes a flexible shot list, with properties for size, angle and movement, a board view grouped by setup and a page per shot for notes. It is not built for production, so you build every piece of the structure yourself.
Best for: In-house content teams and agencies whose briefs, scripts and tasks already live in Notion.
Key features for this job:
Pricing (as of September 2026): Free for individuals (limited for 2 or more members, 5 MB uploads). Plus $10 per member/month billed yearly, $12 monthly. Business $20 per member/month billed yearly, $24 monthly. Full Notion AI starts at Business; Free and Plus get a limited trial.
Pros:
Where it falls short:
The 12 Best Notion Alternatives for Filmmakers and Video Creators compares Notion with production-first tools.
The verdict: Celtx is the pick for writers who want the script and its shot list inside one writing app. It is a screenwriting tool first, with AV scripts for brand and corporate video, and shot lists, storyboards and beat sheets included from the Writer Pro plan.
Best for: Writer-directors and corporate video writers who draft in Celtx and want shots attached to the script they wrote.
Key features for this job:
Pricing (as of September 2026): Free plan with 1 seat and 1 project. Writer $11.24/month billed yearly or $14.99 monthly (up to 3 projects). Writer Pro $18.74/month yearly or $24.99 monthly (unlimited projects, shot lists included). Team, for 3 to 15 members, from $44.99/month yearly at 3 members.
Pros:
Where it falls short:
The verdict: Boords is a storyboard and animatic platform for video agencies, and its shot list is really the storyboard's frame list. When the client signs off on drawn or generated frames before the shoot, Boords is the most polished place to get that sign-off.
Best for: Agencies and animation or explainer studios whose client approves a storyboard and animatic before anything is shot.
Key features for this job:
Pricing (as of September 2026): No free plan; a free trial. Solo $26/month billed yearly or $39 monthly (1 user, 250 AI images a month). Pro $50 or $75 (up to 5 users). Team $85 or $125 (up to 10 users). Agency $165 or $250 (up to 30 users).
Pros:
Where it falls short:
Storyboard vs Shot List: The Complete Guide explains when you need both documents and when one is enough.
Here is the 24-shot example above, built on a Storyflow board instead of by hand.
| Document | Where it comes from on the board | Who reads it |
|---|---|---|
Storyboard | The AI's storyboard workflow, one wall per scene | Director, client |
Shot list | The AI's shot list workflow, table or shot cards | DP, camera, sound |
Strip board | The AI's strip board workflow, scenes grouped into shoot days | Producer |
Call sheet | A PDF the AI drafts from the board | Whole crew and cast |
Client review | The shared board link, comments after sign-in | Client |
Prices are as of September 2026. "Team of 4" means four people who build or edit the shot list, not viewers.
| Tool | Solo, billed annually | Solo, billed monthly | Team of 4 | How the bill grows |
|---|---|---|---|---|
Storyflow | $7.99/mo (Plus) | $9.99/mo | $31.96/mo if all four pay for Plus; invitees can also join free on free-tier limits | Per seat |
StudioBinder | $25/mo (Starter) | $29/mo | $84/mo annual (Professional, 4 users) | Plan bundles users |
Shot Lister | $99.99/yr (Pro) | $15.99/mo | $24.99/mo (Studio, 10 users) | Pro per user, Studio by team size |
Google Sheets | Free (personal account) | Free | Free on personal accounts; Workspace per user | Per user on Workspace |
Notion | Free | Free | $40/mo annual (Plus, 4 members) | Per member |
Celtx | $18.74/mo (Writer Pro) | $24.99/mo | From $44.99/mo annual (Team, priced at 3 members) | Per seat |
Boords | $26/mo (Solo) | $39/mo | $50/mo annual (Pro, up to 5 users) | Flat tiers by user cap |
The billing shape matters more than the sticker price. A solo shooter pays least with Google Sheets, Notion's free plan or Shot Lister's annual Pro. A four-person team pays least with Shot Lister Studio if everyone is on Apple devices, and with Storyflow when only one or two people build the board and the rest are invited. StudioBinder's Professional plan costs the most of the production-specific tools for four people, and it is also the only one that sends and tracks call sheets.
| Person | The pick | Why |
|---|---|---|
Shooter-director making brand and corporate videos | Storyflow | The brief, storyboard, shot list and call sheet PDF sit on one board the client opens by link |
Producer running a multi-day production with a full crew | StudioBinder | Stripboards, call sheets that are sent and tracked, and contacts in one suite |
Director or first AD running the day on an iPad | Shot Lister | Live Mode retimes the day as setups run long |
Film student or one-off shooter with no budget | Google Sheets | Free, sortable and good enough for one shoot |
In-house content team already on Notion | Notion | The shot list sits next to the briefs and tasks the team already uses |
Writer-director who lives in the script | Celtx | Script and shot list in one writing app |
Agency getting client sign-off on frames before the shoot | Boords | Animatics and no-signup client approval |
If you are choosing a tool for the whole production rather than the shot list alone, The 12 Best Shot List Tools in 2026 covers a wider field, and the shot list software page describes Storyflow's side in more detail.
Use these rules when the persona table does not quite fit.
| Situation | Choose | Because |
|---|---|---|
One shoot, under 15 setups, no client review | Google Sheets | The list is the only document, and it is free |
Client-facing brand or corporate video, 1 to 3 days | Storyflow | The AI drafts the list from the script, and the client sees it beside the storyboard by link |
Narrative short or commercial with an AD running the floor | Shot Lister, with the plan built in Storyflow or StudioBinder | Live Mode on set; the planning happens before |
Multi-week production with call sheets to 30 people | StudioBinder | Sending and tracking call sheets is the bottleneck, and it does that |
Animation, explainer or storyboard-approved spot | Boords | The client signs off on frames, and the shot list follows the frames |
Team already paying for Notion Business | Notion | Its AI and views cover a simple shot list without a new tool |
The two-tool setup that works for most crews. A common and sensible setup is one tool to plan and one to run the day: build the shot list, storyboard and call sheet in Storyflow or StudioBinder, and give the AD Shot Lister on an iPad for the shoot itself. The plan tool is where the client sees the work; the on-set tool is where the day gets retimed.
The list looks complete and is useless on set, because the camera does not shoot scenes, it shoots setups. The fix: write the coverage for every beat (wide, medium, close-up, insert), one row each.
Without minutes on every row, nobody knows the day is overbooked until 4 p.m. The fix: estimate every setup, add them up the night before, and cut to the must-haves if the total is over 70% of the booked day.
Relighting the same room three times costs hours. The fix: give every row a setup group, then shoot group by group, as in the brand video example.
"Nice tight-ish shot, moving a bit" reads differently to every crew member. The fix: a fixed vocabulary for size, angle and movement, enforced with dropdowns or labels.
Sound rolls on the wrong takes and stands down on the right ones. The fix: mark every row Lav, Boom, Wild sound, Room tone or MOS, and schedule dialogue when the loud machines are off.
The client cuts a scene and three documents go stale. The fix: keep the script, storyboard and shot list together, or at minimum date every version and cross out cut shots rather than deleting them.
When the day runs behind, the crew cuts whatever is last, not whatever matters least. The fix: mark the setups the edit cannot live without, and shoot those first within each group.
Storyflow earns first place for building the shot list and keeping it beside the rest of the shoot. It is the wrong tool for some parts of the job, and here is what to use instead.
Run this list the night before the shoot, whichever tool holds the shot list.
The list itself:
The day:
The people:
A shot list for a video shoot is one row per camera setup across 12 columns, grouped by setup and timed so the day fits. Build it in that shape and the schedule and call sheet almost write themselves. Storyflow is the fastest way to get there, because its AI drafts the list from the script or storyboard already on your board, and the list stays beside the storyboard, the schedule and the call sheet PDF where a client can open it by link. StudioBinder is the better choice when you need call sheets sent and tracked, Shot Lister when the day runs from an iPad, and Google Sheets when the budget is zero. See pricing for Storyflow's plans.
Break the script or brief into scenes, list the camera setups each scene needs, and give every setup one row with scene, shot number, size, angle, movement, lens, subject, action, audio, location, setup group and a time estimate. Then reorder the rows by setup group so the crew lights each space once, and check that the times fit the day. Storyflow's AI drafts that table from a script or storyboard on your board; Google Sheets is the free way to build it by hand.
A complete video shot list has 12 columns: scene, shot number, size, angle, movement, lens, subject, action, audio, location, setup group and time estimate. Size, angle and movement should use a fixed vocabulary (Wide, Medium, Close-up; Eye level, Low, High; Static, Pan, Push in). Drop lens on a one-lens shoot and location on a one-room shoot, but keep setup group and time estimate on every list, because they are what turn the list into a schedule.
A 2-minute brand or corporate video usually needs 20 to 30 camera setups, which produce far more individual clips once you count takes. The example in this article uses 24 setups across six scenes and eight setup groups, taking about 6 hours of rigging and shooting. A talking-head video with B-roll can manage with 10 to 15 setups; a fast-cut product spot can need 40 or more.
Plan 5 to 10 minutes for a new size on the same lighting, 20 to 30 minutes for a new camera position that needs relighting, and 45 minutes or more for an interview or a lit product hero. Macro and slider setups take longer than they look. Add each group's estimates to get a schedule block, and keep the total under about 70% of the booked day to leave room for moves, lunch and the shot the client asks for on the day.
Write it in script order, then reorder it into shooting order. The Shot column keeps the script order (1A, 1B, 2A), and the row order becomes the day, grouped by setup, light and sound. Keep script order only when continuity is fragile, such as a performance that builds or a documentary moment you cannot repeat, and say at the top of the list which order you used.
A storyboard shows what each shot looks like, as a drawing, a generated frame or a reference photo. A shot list tells the crew how to get it, as technical rows with size, lens, movement, audio and time. Brand and narrative shoots usually need both: the storyboard for the client and director, the shot list for camera and sound. Many small shoots skip the storyboard and put a reference frame on each shot instead.
Use the scene number plus a letter: 1A, 1B, 1C for scene 1, then 2A for scene 2. Never number the whole shoot 1 to 24, because cutting or adding a scene then renumbers everything after it. Skip the letters I and O, which read as numbers on a slate. When a shot is added late, give it the next free letter in its scene rather than renumbering.
Yes. Storyflow's AI reads a script attached as a PDF, Final Draft, Fountain or Word file and drafts a setup-level shot list with industry numbering from the script's own scene numbers, as a table or as a row of shot cards. Boords Agent generates storyboard frames from a script, and Notion AI on Business can fill database properties. Treat any AI draft as a first pass: the DP still owns the lens choices and the setup times.
Not during early access. Storyflow is paid-only during early access, with plans from $7.99 a month billed annually ($9.99 monthly). A free plan launches before the end of 2026, and anyone a paid member invites to a board joins free. Invited collaborators work on free-tier limits, which means their own AI allowance and uploads are the free ones.
StudioBinder has a free plan, which it calls "Free forever", but the pricing page does not itemize its limits, and the "Advanced" shot list, storyboard and call sheet features start at the Indie plan, $42 a month billed annually or $49 monthly for 2 users. Starter is $25 a month billed annually for one user. External collaborators are free and need no account.
Shot Lister is worth it when your director or AD works on an iPhone, iPad or Mac and wants to retime the day live. Pro costs $99.99 a year (about $8.33 a month) or $15.99 monthly, and Studio covers 10 users for $24.99 a month. It is not worth it when your crew uses Android or Windows, since it runs on Apple platforms only, or when you need the client to see the plan.
Yes, and for a single shoot it is often the best free choice. Paste the 12-column header, add dropdowns for size, angle and movement, add a checkbox column for the day, and share the link. Spreadsheets sort and filter faster than any other tool here. What they lack is everything around the list: storyboard frames, references and the call sheet, which then live in other files that drift apart.
Notion is good for shot lists when your team already works in Notion. A database with select properties for size, angle and movement, plus a board view grouped by setup, makes a flexible list. You design the structure yourself, and full Notion AI starts at the Business plan ($20 per member a month billed yearly). For a production-shaped list without building it, StudioBinder or Storyflow is faster.
Share a link the client can open without installing anything. In Storyflow, the client opens the board with no account and signs in to comment, and they see the shot list beside the storyboard. Google Sheets and Notion share by link with comment access. Boords offers no-signup client review and sign-off on storyboard frames. Keep the crew version and the client version the same document, so feedback lands where the crew will see it.
An interview shot list needs a main size (usually medium), a tighter second size on the same answers, a wide safety, and hand or detail inserts, all in one setup group. Mark every interview row Lav + boom, add a room tone row, and schedule the interview for the quietest hour at the location. Add B-roll rows for every topic the interviewee will cover, so the editor has something to cut to.
Protect the must-have setups and cut from the bottom of each group. Drop second sizes before you drop a scene's only coverage, combine two setups into one wider move where the edit allows, and push inserts and product shots to a pickup session, since they need no talent. This only works if the must-haves were marked before the day, which is why the checklist asks for it.
Table of Contents
Skip the blank canvas. Open one of these filmmaking boards in Storyflow and the AI builds on the structure that is already there, from research through the shot list.
A visual AI workspace where every feature lives inside one canvas. No tab-switching, no context lost.
Build your entire board from a single message
Type what you need in the AI chat at the bottom of your canvas. The AI adds cards, headings, and structure directly onto your board.
Use expert frameworks as AI context
Type @ in the AI chat and choose any Tactic. The AI tailors every response to that framework instead of giving generic advice.
Turn your board into a mind map in seconds
Ask the AI to restructure your canvas as a mindmap. It connects your ideas into a visual hierarchy so you can see how everything relates.
Storyflow actually began as a personal tool while working on creative and research projects.
We kept running into the same problem: ideas were scattered everywhere: notes, documents, and whiteboards.
Nothing helped us see how everything connected.
So we started building a workspace designed around how ideas actually grow.
→ Read how Storyflow was createdStoryflow Team
Product & Research Team
Published: 2026-09-19
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