FILM LOOKBOOK
A film lookbook the crew
can actually feel.
Collect stills, grab frames straight from YouTube and Vimeo references, arrange tone, color, and lighting sections, and write your intent next to every image. Export a clean PDF or share a link. Free forever, no credit card.
Free plan
No credit card
Works in your browser
What is a film lookbook?
A film lookbook is a curated document of images that defines the visual language of a project: tone, color, lighting, framing, wardrobe, and texture, with notes explaining why each reference matters. Directors build a film lookbook for two audiences. Before the project is funded, it wins the pitch. Once it is, it aligns the DP, production designer, and colorist on one shared picture of the film.
The slow part of making a film lookbook is collecting and arranging. References live in screenshots, saved frames, and half-remembered scenes, and a slide deck flattens them into pages too small to compare. Storyflow puts the lookbook on an infinite canvas instead. Drag in stills, grab frames from YouTube and Vimeo references directly onto the board, and arrange sections for tone, color, and lighting with intent notes beside the images.
When the film lookbook is ready, export it as a clean PDF for the pitch, or share a view-only link so the crew always sees the current version, not the one from three emails ago.
HOW IT WORKS
Make a film lookbook in four steps.
From scattered references to a document that sells the vision, without fighting a slide deck.
01
Open a free canvas
Open Storyflow in the browser and sign up free. There is no download and no credit card, just a blank board ready for the first reference.
02
Collect your references
Drag in stills, paste links, and grab frames from YouTube and Vimeo references straight onto the canvas. No screenshot folder, no re-uploading.
03
Arrange the visual language
Group images into tone, color, lighting, and framing sections, and write intent notes next to each reference so the why travels with the what.
04
Export or share
Export the lookbook as a clean PDF for pitches and decks, or share a view-only link the crew can open without an account.
Built for the way directors collect references.
The references are already out there, in films, videos, and stills. Storyflow makes getting them onto one board the fast part.
Stills from any YouTube or Vimeo reference
Grab frames straight from the source
Found the exact lighting in a film essay or a music video? Capture the frame from YouTube or Vimeo directly onto the canvas, at the moment you found it.
See moodboarding in Storyflow →
Tone, color, and lighting as spatial sections
Arrange the look, do not just stack it
An infinite canvas lets you build sections the way you think: a tone wall, a color story, a lighting study, side by side and always comparable.
Explore film production planning →
Intent notes next to every image
Say why each reference is there
A lookbook without notes is just pretty pictures. Write what you are taking from each reference, the contrast, the haze, the blocking, right beside the image.
See film storyboards →.png)
PDF export and view-only links
Pitch it, then keep it alive
Export a clean PDF for the pitch deck, then share a view-only link with the crew so the lookbook keeps evolving through prep without version chaos.
Build a film pitch deck →Free forever. No credit card.
Build the lookbook for your next pitch on the free plan. No board limit, no time limit, no watermark on your ideas.
A lookbook per project, per scene, per pitch: boards are unlimited
Grab frames from YouTube and Vimeo references
Drag and drop images, video, GIFs, and PDFs
Share view-only links with producers and crew
BUILT FOR THE LOOK
More than a film lookbook maker.
The lookbook is one board on a canvas that holds the whole project, so the visual language stays connected to the work it guides.
Every reference type on one board
Collect in any format you find it
Frame grabs from video: Capture stills from YouTube and Vimeo references the second you spot the right shot, straight onto the canvas.
Drag and drop everything: Images, video clips, GIFs, PDFs, and links all land on the same board, full size and side by side.
AI images on Pro and Max: When no reference exists for a look in your head, generate one on the canvas with AI image generation on Pro and Max plans.
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Structure that reads like a document
Sections that pitch the vision in order
Tone, color, lighting, world: Build the classic lookbook sections as zones on the canvas, ready to export as clean images or a PDF.
Per-character and per-location looks: Give key characters and locations their own visual sections, next to the main look they belong to.
Headlines and intent notes: Title each section and caption each image so the lookbook argues for the film even when you are not in the room.
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The lookbook talks to the rest of prep
Connected to the storyboard and the plan
References beside the scenes: Pin lookbook frames next to the storyboard scenes they inform, so the look survives into coverage.
Character looks with profiles: Wardrobe and makeup references live with the character boards used in casting and continuity.
One canvas for the project: Lookbook, storyboard, shot list, and schedule on the same canvas means the vision and the plan never drift apart.
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From canvas to pitch-ready document
Share it the way the room expects
Clean PDF export: Export the lookbook as a high-quality PDF for producers, financiers, and agency reviews.
View-only links: Send a link that opens in the browser with no account needed, always showing the latest version.
Department heads join free: Bring the DP and production designer onto the board and control who can edit or view.
WHO IT IS FOR
Who builds film lookbooks in Storyflow?
Anyone whose job is to make a crew or a client see the same film.
Directors
Build the director's lookbook that wins the pitch and then runs prep: one board that holds the tone, the references, and the reasoning behind them.
Cinematographers
Assemble lighting and lens references per scene, grab frames from the films you are quoting, and annotate the contrast and color you are chasing.
Production designers
Collect world, texture, and palette references in sections the art department can browse at full size, not squashed into slides.
Colorists
Keep the color story of the film in one place: graded stills, palette references, and notes on where the look bends scene by scene.
Treatment writers
Draft the visual half of the treatment as a lookbook for film pitches, then export the PDF that goes out with the written pages.
Commercial directors
Turn around a pitch-ready lookbook between the brief landing and the treatment deadline, with frame grabs doing the collecting for you.
Film lookbooks, answered.
Everything people ask about making a film lookbook with Storyflow.
A film lookbook is a curated collection of images that defines a project's visual language: tone, color, lighting, framing, and wardrobe, with notes explaining the intent behind each reference. Directors use a lookbook to win pitches and to align the DP, production designer, and colorist before cameras roll. In Storyflow you build it on an infinite canvas and export it as a PDF or share it as a link.
You can see the film. Show them.
Pull the references onto one canvas, shape the look, and walk into the pitch with a lookbook that argues for you. Free plan, no credit card.