STORYFLOW FOR PHOTOGRAPHERS
Plan every shoot
on one infinite canvas.
Storyflow is the visual workspace for the whole shoot: moodboards and lookbooks, shot lists and poses, location and prop research, and call sheets on a truly infinite canvas. Pull references onto the board, grab frames straight from video, let AI lay out a starting plan, then share it view-only with the client. Free forever, no credit card.
Free plan
No credit card
Works in your browser
Used by creative professionals at:
Artlist
Pixar
Nike
Red Bull
The North Face
Porsche
Start from a ready-made template
Pick a board, then let AI fill it in. Every template is a real, editable starting point on the same infinite canvas.
Where does a shoot get planned before the camera comes out?
A good shoot is mostly decided before the shutter fires. You gather references, agree on a look, write the shot list, scout the location, line up props and wardrobe, and pull the whole thing into a plan the client can sign off on. That work usually gets scattered across a Pinterest board, a screenshot folder, a notes app, a spreadsheet, and a chat thread, so on the day you are stitching the vision back together from five places at once.
Storyflow puts the entire pre-production on one board. On an infinite canvas you pin reference images, tear sheets, color swatches, and links, cluster them into a moodboard or lookbook, and write the shot list and pose notes right beside the frames they describe. Every item is a real card you drag, crop, recolor, and regroup, so the look takes shape the way you actually build it instead of snapping to a rigid template.
It is not a photo editor, and that is the point. Lightroom and Capture One own the raw files, and you keep culling and grading there. Storyflow is where the thinking, the references, and the plan live before and around the shoot. When the direction is locked, share a view-only link so the client can explore the moodboard and shot list in the browser with no account, then export the board for the call sheet or the pitch.
HOW IT WORKS
From reference pile to shoot-ready plan in four steps.
Start from a blank board or a single prompt. Either way the plan stays yours to reshape.
01
Open a free canvas
Start in the browser with a free account. Nothing to install and no card to enter, just an infinite canvas ready for the first reference.
02
Pour in references
Drag in reference images, tear sheets, swatches, and links, and grab frames straight from YouTube and Vimeo. Everything lands on one board instead of a scattered Pinterest folder.
03
Shape the shoot with AI
Describe the shoot once and let AI lay out a starting board of moodboard sections, a shot list, and pose ideas, reading your current canvas as context, then drag it into the plan you want.
04
Share view-only with the client
Send a view-only link so a client can explore the moodboard and shot list in the browser without an account, or export the board as an image or PDF for the call sheet.
The planning layer your shoot has been missing.
Keep editing raws in Lightroom or Capture One. Do the moodboarding, shot lists, and location research here, where the shoot actually gets planned.
References on one board
Moodboards and lookbooks on an infinite canvas
Pin reference images, tear sheets, swatches, and links side by side and cluster them into a look. With a truly infinite canvas and no object cap on the free plan, no reference gets cut for space.
See the moodboard maker →
Grab frames from video
Pull stills off any reference clip
When a motion reference nails the light or a pose better than a photo, grab frames straight from YouTube and Vimeo onto the board. Build a moodboard from film stills, not just static images.
See moodboarding →
AI lays out the plan
Describe the shoot, get a starting board
Tell the AI chat what you are shooting and it lays out a full board of moodboard sections, a shot list, and pose ideas. It reads your current canvas as context, so it builds on the references you already placed instead of a generic template.
See the AI mood board maker →
Share without accounts
Client-ready view-only boards
Send a view-only link and a client can explore the whole moodboard and shot list in their browser with no account and no login. When it is approved, export the board as an image or PDF for the call sheet.
See the shot list generator →Free forever. No object cap.
Open a board and start pinning references. The free plan has no object cap and no time limit, so a real moodboard never pushes you to upgrade mid-shoot.
Unlimited moodboards, shot lists, and shoot boards on an infinite canvas
Basic AI usage to lay out moodboards, shot lists, and poses
Attach images, PDFs, video, and links, plus 20 file uploads
Share view-only with clients, or invite collaborators free
BEFORE THE SHUTTER FIRES
Built for how photographers actually plan.
Gather the references, lock the look, write the shot list, scout the location, and hand it off clean. All on one board.
A real moodboard, not a scattered folder
Build the look with every reference in view
Grab frames from video: Pull stills straight from YouTube and Vimeo onto the board when a clip captures the light, motion, or pose better than a static photo can.
Crop, color, and caption: Crop reference images down to the detail that matters, recolor cards, and add a line under each frame explaining why it is there, so the moodboard reads as intent.
Swatches and type together: Drop color palettes and text notes beside the imagery, so the tone, the wardrobe direction, and the mood all live on one board.
AI that reads the board
AI builds the shot list from your references
Lay out a starting board: Describe the shoot and the AI lays out moodboard sections, a shot list, and pose ideas as a full board of cards on the canvas, ready for you to reshape.
Bring in your brief and sources: Add up to one Blueprint and three documents as context with an @-mention, so a client brief or existing shot list shapes what the AI suggests.
Re-prompt to refine: Ask for more editorial angles, a tighter shot list, or calmer poses. The AI reworks the board while keeping the references and cards you arranged.
The whole shoot, not just the mood
Shot lists, poses, locations, and props in one place
Shot list beside the frames: Write the shot list and pose notes as cards next to the references they describe, so nothing gets lost between a moodboard and a spreadsheet.
Location and prop research: Pin location photos, maps, and prop and wardrobe links on the same board, so scouting and sourcing sit right beside the look they serve.
Call sheet on the canvas: Lay out the schedule, crew, and contacts as cards, so the plan the client approved is the plan the crew shoots from.
Handoff, not a black box
Share the shoot and keep the whole team in sync
Client-ready view-only links: Send a view-only link so a client explores the moodboard and shot list in the browser with no account, then leave feedback you can act on before the shoot day.
Invite the team free: Bring an assistant, stylist, or producer onto the same board free, so the plan is a shared decision instead of a forwarded PDF.
Export for the call sheet: Export the moodboard, shot list, or call sheet as a clean image or PDF and drop it into a pitch or a production doc.
WHO IT IS FOR
Which photographers plan in Storyflow?
Anyone whose shoot has to be seen and agreed before it can be shot.
Fashion and editorial photographers
Build the lookbook, pull pose and wardrobe references, write the shot list, and get the whole editorial approved before the model is on set.
Commercial and product photographers
Gather brand references, plan every hero and detail shot, and share a view-only board the client and agency can sign off on.
Wedding and event photographers
Collect must-have shots, family groupings, and location notes on one board, then send couples a view-only link to confirm the plan.
Portrait and brand photographers
Moodboard the vibe with the client, agree on poses and palette, and keep the whole session plan in one workspace instead of a chat thread.
Photo studios and agencies
Give each client a view-only board instead of a deck, capture their reaction on the references, and keep every shoot's plan in one place.
COMPARED
How Storyflow compares for planning a shoot.
This is about moodboards, shot lists, and shoot plans, not editing raws. Here is where each tool sits.
Storyflow
Recommended
AI lays out a moodboard and shot list from your board
Truly infinite canvas with no free object cap
Grab video frames from YouTube and Vimeo
View-only client links, no account to view
Milanote
AI lays out a moodboard and shot list from your board
Truly infinite canvas with no free object cap
Grab video frames from YouTube and Vimeo
View-only client links, no account to view
Canva
AI lays out a moodboard and shot list from your board
Truly infinite canvas with no free object cap
Grab video frames from YouTube and Vimeo
View-only client links, no account to view
Notion
AI lays out a moodboard and shot list from your board
Truly infinite canvas with no free object cap
Grab video frames from YouTube and Vimeo
View-only client links, no account to view
What creators are saying
Join early creators getting structured workspaces and AI that remembers their projects
“Storyflow has sped up my workflow by at least 3x, which means more flow state and more projects I can actually ship. It truly changed the way me and my team create.”
Reilin Joey
Director & YouTuber
“One prompt gets me a structured board. But the tactics are my favorite. I run my YouTube scripts through them and my intros and retention got better. It's amazing.”
Justkay
YouTuber & Freelance Filmmaker
“I used to juggle five apps to plan a project. Now I describe what I am making and get boards, lists, and a schedule. All in one place.”
George
@fernwehchronicles
Photographer questions, answered.
Everything photographers ask about planning shoots in Storyflow.
No, and it is not trying to be. Lightroom and Capture One are where you cull and grade the raw files, and you keep using them for that. Storyflow is the visual workspace for planning the shoot: moodboards, lookbooks, shot lists, poses, and location research on an infinite canvas. You plan here, then shoot and edit in your usual tools.
Get the moodboard, the shot list, and the plan on one canvas.
Start by hand or from a prompt, lock the look, and share it view-only with the client. Free plan, no credit card.